masriali@unsyiah.ac.id Banda Aceh, Indonesia

Pemberdayaan Masyarakat Perkotaan Melalui Pemanfataan Lahan Perkarangan Untuk Meningkatkan Ketahanan Pangan dan Kesejahteraan Masyarakat di Kabupaten Aceh Besar

Mujiburrahmad1* , Ira Manyamsari2 , Romano3 , Noratun Juliaviani4 , Edy Marsudi5
1*,2,3,4,5 Universitas Syiah Kuala
* Corresponding Author: Mujiburrahmad
Published
2023-03-10
Section
Article
Pages
1-8

Abstract

The purpose of this community service is to increase the knowledge, attitudes and skills of PKK mothers in Gue Gajah Village regarding verticulture shelf assembly techniques, proper business management, diversification of verticultural processed food and professional marketing using a mobile application. Implementation activities will begin with the coordination and socialization stage with partners for the implementation of activities, then proceed with training on diversification of processed food products. The next activity is to provide counseling on business management, and ways to develop it. Providing counseling on business management, and ways to develop it. Furthermore, partners will be facilitated in making mobile application digital marketing applications so as to facilitate the marketing process. Based on the results of the activity, it can be concluded that partners have increased their knowledge and skills in improving horticultural cultivation vertically. Long-term planning on the use of a marketing android application to increase sales of vegetables. This application is expected to be one of the models in tools for marketing vegetable products in Banda Aceh and Aceh Besar. The continuation of this program can also be carried out by forming partners or partners for Study Programs within the University of Syiah Kuala to support the Independent Learning Campus Merdeka (MBKM) program. Students will later do an internship at Dudi Partners with conditions that have been agreed upon by both parties.

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Author Biographies

Mujiburrahmad Universitas Syiah Kuala

Program Studi Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala, Kota Banda Aceh, Provinsi Aceh, Indonesia

Ira Manyamsari Universitas Syiah Kuala

Program Studi Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala, Kota Banda Aceh, Provinsi Aceh, Indonesia

Romano Universitas Syiah Kuala

Program Studi Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala, Kota Banda Aceh, Provinsi Aceh, Indonesia

Noratun Juliaviani Universitas Syiah Kuala

Program Studi Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala, Kota Banda Aceh, Provinsi Aceh, Indonesia

Edy Marsudi Universitas Syiah Kuala

Program Studi Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala, Kota Banda Aceh, Provinsi Aceh, Indonesia

How to Cite

Mujiburrahmad, Manyamsari, I., Romano, Juliaviani, N., & Marsudi, E. (2023). Pemberdayaan Masyarakat Perkotaan Melalui Pemanfataan Lahan Perkarangan Untuk Meningkatkan Ketahanan Pangan dan Kesejahteraan Masyarakat di Kabupaten Aceh Besar. Kawanad : Jurnal Pengabdian Kepada Masyarakat, 2(1), 1-8. https://doi.org/10.56347/kjpkm.v2i1.89

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References

Total: 16 References
  • Adeniyi, A. B. (2021). Perception of Women on Commercialisation of the Nigeria-Canada Indigenous Vegetables Project in Southwestern Nigeria. International Journal of Economics, Business and Management Studies, 8(1), 13–23.
  • Badan Pusat Statistik Kabupaten Aceh Besar. (n.d.).
  • Chunxia, W., Weimin, Y., Yingyan, P., & Huiyuan, X. (2009). Research on RFID technology adoption of vegetable supply chain in China. 2009 International Forum on Information Technology and Applications, 2, 669–672.
  • Issa, I., & Munishi, E. (2020). Factors Impeding Intermediaries’role In Urban Fresh Fruits and Vegetables Supply Chain in Dar Es Salaam, Tanzania. Business Education Journal, 8(1).
  • Joshia, P., Pantb, P., Bhattaa, B., Joshia, K., Joshia, N., & Joshia, H. (2022). Household Demand of Fruits and Vegetables in Kanchanpur District, Nepal. Malaysian Business Management Journal, 1(2), 23–28.

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